Doha-Qatar - 30 September, 2009

All-new 2010 Maxima sedan – Nissan’s premium 4DSC

Doha: Much-loved by Nissan’s Middle Eastern customers through previous generations the Maxima now returns to the Middle East as Nissan’s Flagship Sedan. The all-new 2010 Maxima has been designed as a commanding four-door sports car (4DSC) that is unique in both appearance and driving feel. High targets were established for the development of the new Maxima, including the goal of creating ‘the No.1 front engine, front-wheel drive car in the world,’ along with the goals of class-leading acceleration, braking, handling, craftsmanship and cockpit design.

The breakthrough exterior design of the new Maxima imparts a feeling of ‘liquid motion,’ which combines an aggressive stance and powerful fender design. The Maxima’s dynamic new stance is accented by standard 19-inch alloy wheels with low-profile performance tires.

The new Maxima’s interior design team developed an interior concept of ‘Super Cockpit’ – imparting the feeling of sports car with controls ergonomically close, yet with ample roominess and comfort for both driver and passengers. Key design words emphasized during development were “impressive and silky,” “high touch,” “craftsmanship” and “high tech.” Plenty of luxurious features are also available - Navigation system with a Rearview monitor, Bose® premium audio system, Intelligent Key with Push Button Ignition, Premium leather power seats with both cooling and heating functions, etc.

The Maxima comes equipped with a standard 3.5-liter DOHC 24-valve award-wining VQ-series V6 engine, rated at 290 horsepower and a punchy 35.7 kg-m of torque – making this Nissan’s most powerful sedan ever. The new Maxima’s standard intelligent Xtronic CVT transmission is tuned specifically for the car’s sporty driving character. It includes a manual shift mode, new “Ds mode” (drive sport) and available F1-style paddle shifters.

Along with Nissan Maxima’s new level of performance comes a high level of passive and active safety equipment in addition to Zone Body construction, realizing Nissan’s “Safety Shield” concept. The 2010 Maxima comes equipped with standard Nissan Advanced Air Bag System (AABS), Vehicle Dynamic Control (VDC) with Traction Control System (TCS), Anti-lock Braking System (ABS) with Electronic Brake force Distribution (EBD) and Brake Assist (BA). In the United States Nissan Maxima has achieved the US National Highway Traffic Safety Administration (NHTSA) highest possible 5 star safety rating for front and side impact crash safety.