Dubai- (July 2002)-- In order to express sincere gratitude to their
regular customers, Nissan Middle East recently organized a ‘Fleet
Trip event’ to Japan starting from 1st July to 5th July 2000.
These Fleet customers included purchasers of ‘Nissan Urvan’,
‘Sunny’, ‘Civilian’ and light trucks from
all over the GCC.
The purpose of this five-day tour was mainly to thank the loyal
customer base and to simultaneously establish strong future relationships
by providing information about 03YM focusing on Urvan and Sunny.
Out of the total number of participants, 14 were Fleet customers
and two were sales managers from Nissan’s National Sales Companies.
Mr. Saito, Overseas Sales Division, and Ms. Okada from Nissan Motor
Company Ltd. also accompanied them, along with Mr.Ibrahim from Nissan
Middle East FZE.
In addition to being an entertaining and enjoyable trip the two
most outstanding activities on the itinerary included the visit
to Nissan headquarter office and the observation of Nissan Kyushu
Plant. The former included a view of the impressive models for the
Japanese market such as the ‘March’ and ‘Elgrand’,
a welcoming speech by Mr. Saito and a brief introduction to the
staff that attended the meeting. This was followed by an interactive
product presentation that explained about each of the two models
‘Urvan’ and ‘Civilian’. A group photo followed
by a hearty lunch for the participants and the Nissan Shatai representatives
marked the end of this informational and thought-provoking meeting.
Next, the trip to Nissan Kyushu Plant commenced with a lunch at
the plant. The participants then took a tour of the plant and product
line that was accompanied with an illustrative explanation by a
representative of the Kyushu Plant. Three models were being assembled
at the plant and they included Sunny, Pathfinder and X-Trail. The
plant’s management gave a presentation about the historical
productivity of the Kyushu Plant.
The fleet customers also visited Yokohoma and Kamakura, Beppu Spa
and Fukuoka where they had their sightseeing tour and a farewell
dinner. All the participants were very satisfied with this trip
and were glad to be a part of such a delightful activity.
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